Last updated: 7/17/25

At Happy: Frictionless Mental Health ("we," "our," or "us"), we are committed to protecting your privacy. This Privacy Policy describes how we collect, use, and share your information when you visit our website or use our non-clinical mental health and wellness services.

1. Information We Collect

We may collect the following types of personal information:

• Identifiers
  Name, email address, and phone number (only if voluntarily submitted)

• Internet or Other Electronic Activity
  IP address, browser type, device information, pages visited, referral sources

• Voluntarily Submitted Information
  You may choose to share sensitive information related to your mental health or wellness goals when contacting us through forms or email. This information is provided at your discretion and is used solely to respond to your inquiry and/or provide relevant non-clinical services.

• Tracking Data via Third-Party Tools

• Google Analytics/Ads

• Meta (Facebook) Pixel

• HubSpot
  

2. How We Use Your Information

We may use the information we collect for the following purposes:

• To provide, improve, and personalize our services

• To respond to your inquiries or messages

• To analyze website usage and performance

• To serve ads or retarget users via Meta and Google

• To support internal marketing and user experience optimization
  
  

3. Sharing of Information

We may share or disclose data to the following service providers:

• Google Analytics — for performance and traffic insights

• Google Ads — for remarketing and behavioral targeting

• Meta Platforms, Inc. — for remarketing and behavioral targeting

• HubSpot — for email marketing and CRM functionality

Some of this sharing may be considered a "sale" or "sharing" of personal information under CCPA/CPRA, even if the data is anonymized.

4. Your Rights and Choices

If You Are a California Resident (CCPA/CPRA)

You have the right to:

• Request to know what personal information we collect and why

• Request deletion of your personal data

• Opt out of the sale or sharing of personal information

• Correct inaccurate data we hold

To exercise your rights, contact us at info@frictionlessmentalhealth.com.

If You Are an EU Resident (GDPR)

You have the right to:

• Access, correct, or delete your personal information

• Object to or restrict processing

• Withdraw consent at any time

• File a complaint with a data protection authority
  

  Our legal basis for collecting data is your consent or our legitimate interests in providing and improving our services. Email info@frictionlessmentalhealth.com to submit a request.

5. Cookies and Tracking Technologies

We use cookies and similar technologies for analytics and advertising. You can manage cookie preferences through:

• Your browser settings

• The Google Opt-out Tool

• The Digital Advertising Alliance Opt-out
  
  

6. Data Retention

We retain your personal information only as long as necessary to:

• Fulfill the purposes outlined in this Privacy Policy

• Comply with legal or regulatory obligations

• Support operational needs (e.g., analytics and security)
  
  

7. International Data Transfers

If you are located outside of the United States, your data may be transferred to and processed in the U.S. We apply appropriate safeguards as required under applicable laws (e.g., Standard Contractual Clauses under GDPR).

8. Children’s Privacy

We do not knowingly collect or solicit data from anyone under the age of 18 (or 16 if located in the EU). If you believe we have collected personal data from a child, please contact us immediately.

9. Changes to This Policy

We may revise this Privacy Policy periodically. The updated version will be posted on this page with a new “last updated” date. We encourage you to review it regularly.

10. Contact Us

If you have questions about this Privacy Policy or our data practices, contact us at:

Email: info@frictionlessmentalhealth.com